Hailey Bieber Hints at Launch of First Rhode Lip Liner and an Exciting Surprise Product
Hailey Bieber has finally revealed the secrets behind her flawless lip look.
The 28-year-old took to Instagram on Tuesday, January 21, to announce that her beauty brand, Rhode, is set to launch a lip liner soon. In the video, Bieber leaned towards the camera while an off-screen assistant applied touch-ups with a double-ended liner and crayon. She then smiled softly, showcasing her luscious lips.
In a different post, the official Rhode account hinted at “something new” coming soon, encouraging its growing following of 2.7M to “check back on Friday.”
In her latest photo set, the beauty entrepreneur playfully held the new lip liner between her lips and rolled her eyes. She opted for a natural look with no makeup, letting her caramel locks fall in loose, finger-tousled waves.
Bieber also shared a striking glam photo showcasing her liner, featuring a dewy complexion, bronzed cheeks, a hint of blush, highlighted nose, subtle winged eyeliner, brown eyeshadow, and long lashes. She completed her look with shiny pink lips.
The style icon finished off her ‘cool mom’ ensemble with a leather jacket boasting relaxed sleeves and a textured wool blend.
She followed up with a close-up shot of her outline method, applying the soon-to-be-launched product just above her cupid’s bow.
“🧀😁,” bubbled Hailey, who has recently welcomed her first baby boy, Jack Blues, with husband Justin Bieber, in her post.
Her celebrity friends and fans flooded the comments with compliments. Alix Earle chimed in with emoji praise: “👄👏🏻,” while Kylie Jenner dubbed Hailey a “hot mom.” Some keen-eyed fans spotted a Rhode compact in another photo and speculated if it would soon be available too.
“Is that a Rhode mirror?!” questioned one user, while another responded, “RHODE COMPACT MIRRORS 😍.” Other fans expressed excitement over the upcoming product, with comments like, “We see the lip liner!!! 🤭🤭👀👀.” Another added, “Pookie, I need the lip liner.”
If you’re like Us, you’ll want to mark your calendars for Friday, January 24, when the lip liner will be available online.
