Fashion

Donald Trump Backs Sydney Sweeney’s Commercial, Criticizes Taylor Swift

President Donald Trump has voiced his support for Sydney Sweeney’s provocative American Eagle advertisement.

On Monday, August 4, Trump, 79, shared his insights on Sweeney’s “Great Jeans” campaign via Truth Social. He stated, “Sydney Sweeney, a registered Republican, has the ‘HOTTEST’ ad out there. It’s for American Eagle, and the jeans are ‘flying off the shelves.’ Go get ’em Sydney!”

He also took a swipe at Taylor Swift, who publicly endorsed former Vice President Kamala Harris in last year’s presidential election.

“Just look at Woke singer Taylor Swift. Ever since I went on TRUTH and revealed my disdain for her (HATE!),” Trump commented. “She was booed out of the Super Bowl and is, NO LONGER HOT. The tide has seriously turned – Being WOKE is for losers, being Republican is where it’s at. Thank you for your attention to this matter!”

Related: Sydney Sweeney Brushed Off American Eagle Ad Controversy After Brand Responds

Sydney Sweeney’s sultry image was on full display in a recent American Eagle campaign promoting her “great jeans,” which stirred a wave of controversy and backlash on social media. From allegations of sexualizing content to claims of endorsing eugenics, continue reading to discover the various controversies that emerged. American Eagle addressed the backlash on August 1, […]

Meanwhile, Swift appears to be thriving. Sales of her song “How Did It End?” reportedly surged by 6,000 percent following its feature on a recent episode of HBO Max’s And Just Like That. Additionally, in April, she secured the No. 9 spot on Forbes’ list of celebrity billionaires. (Contrary to Trump’s claims, she was not “booed out” of the Super Bowl; she remained until the end, whereas Trump exited early.)

Feature Donald Trump Supports Sydney Sweeney American Eagle Ad Bashes Taylor Swift
Getty Images; FilmMagic; WireImage

“When talking about superstars, who can rival the creative, cultural, and commercial impact of Taylor Swift? The slightest hint of potential new music sends her massive and fervent fanbase into a frenzy,” HITS magazine remarked on Swift, 35, on Friday, August 1. “When she negotiated to regain her original recordings, that moment was a shared victory with her fans, who celebrated alongside her. Regaining those masters equates to billions in market share for Taylor.”

Trump’s message followed shortly after American Eagle’s response to the backlash regarding their advertisement.

Donald Trump Supports Sydney Sweeney American Eagle Ad Bashes Taylor Swift
Sydney Sweeney American Eagle

“‘Sydney Sweeney Has Great Jeans’ is fundamentally about the jeans,” the brand stated on Instagram. “Her jeans. Her story. We celebrate how everyone proudly wears their AE jeans, their way. Great jeans suit everyone.”

This statement came in light of the criticism surrounding the ad, where Sweeney, 27, highlighted her denim while cleverly referencing the word “genes.”

In one clip, the camera zooms in on her cleavage as she mentions, “My body’s composition is determined by my genes. Hey, eyes up here.” Following this, a voiceover states, “Sydney Sweeney has great jeans.”

American Eagle Responds to Sydney Sweeney Ad Controversy

Related: American Eagle Responds to Sydney Sweeney ‘Good Jeans’ Ad Controversy

American Eagle reacted to the uproar surrounding their campaign featuring Sydney Sweeney. On Friday, August 1, the brand addressed the negative feedback they received after Sweeney, 27, posed seductively in their denim while promoting her “great jeans.” “‘Sydney Sweeney Has Great Jeans’ has always been about the […]

In another advertisement, she mimicked Brooke Shields’ iconic 1980s Calvin Klein ad while lying on the ground and adjusting her pants, paralleling Shields’ original moment. Sweeney conveys a message about how “the secret of life lies in the genetic code,” echoing Shields’ line regarding genes influencing individual characteristics and their transmission across generations.

Critics of the American Eagle campaign argue that the ad hints at eugenics, a discredited ideology aimed at enhancing genetics, often linked to white supremacy.