Fashion

Sydney Sweeney Flaunts Her Figure in American Eagle’s Low-Rise Ad

Sydney Sweeney is the face of American Eagle.

On Wednesday, July 22, the 28-year-old star featured in another advertisement for the brand, showcasing their low-rise collection. One image captured her crouched on the floor, dressed in baggy jeans, with an embroidered denim jacket draped off her shoulder. She completed her look with natural makeup and a bare-faced appearance.

American Eagle

Her makeup was light, featuring a hint of mascara, eyeshadow, rosy cheeks, and pink lips. Sweeney’s blonde locks were styled in voluminous curls, parted to the side.

In a different shot, the Euphoria actress flashed a glimpse of her underwear while wearing army green camo pants paired with a fitted white baby tee. She posed with a dramatic gaze over her shoulder.

Sweeney also looked stunning in an oversized white tee, sleeves rolled up, while showcasing a pair of dark-wash denim pants from the brand.

Another striking look included a plunging scoop neck tank top paired with dark jeans, complemented by a denim shirt tied around her waist.

Sydney Sweeney Shows Some Skin in New Low-Rise American Eagle Campaign
American Eagle

This marks not Sweeney’s first collaboration with American Eagle. Her initial campaign in July 2025 drew criticism for the provocative wording, “Sydney Sweeney Has Great Jeans.”

The wording ignited discussions about beauty standards due to its double meaning with “genes.” American Eagle addressed the backlash on Instagram the following month, stating, “‘Sydney Sweeney Has Great Jeans’ is and always was about the jeans. Her jeans. Her story. We’ll continue to celebrate how everyone wears their AE jeans with confidence, their way. Great jeans look good on everyone.”

A source revealed to Us at the time that Sweeney believed the issue was overly sensationalized.