Beauty

Kylie Jenner’s Go-To Setting Powder: A Timeless Makeup Essential

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Kylie Jenner’s recent “Get Ready With Me” video had beauty enthusiasts pressing replay for one noteworthy reason. While executing her signature soft-glam look, she grabbed a jar that has been a staple on vanities for years: Laura Mercier’s Translucent Loose Setting Powder. Just like many others, she depends on this iconic product beloved by makeup artists since the ’90s, giving this classic a renewed spotlight courtesy of the founder of Kylie Cosmetics.

In the GRWM, Kylie applied the powder to perfect her complexion, patting it onto areas where she desired a bit more polish, all while maintaining that skin-like finish. Her daily makeup look emphasizes that luminous, natural effect that so many have been after since transitioning from matte foundations around 2018. This finishing product is crucial for achieving a look where your skin still resembles skin, and this is precisely where the translucent powder truly excels.

Grab the Laura Mercier Translucent Loose Setting Powder for $43 on Amazon! Please note, prices are accurate as of publication but may change.

The lightweight formula is enriched with vitamins C and E as well as amino acids, offering up to 16 hours of makeup wear and 24-hour shine control. In simpler terms: a feathery matte finish that works well on normal to oily skin, preventing settling into fine lines or appearing chalky under good lighting.

Related: This Tinted SPF Helps Neutralize Redness in Just 15 Minutes

If redness is a concern you notice first in the mirror, your sunscreen can do more than protect against UV rays. EltaMD’s green-tinted SPF 50 visibly counteracts redness while providing daily sun protection. If redness is high on your skincare priority list, this product is a fantastic addition to your morning routine.

It has received over 2,000 five-star reviews on Amazon, with customers being enthusiastically detailed about their loyalty.

“This is my second jar, which is significant because I hardly ever repurchase makeup,” one reviewer stated. “This airy powder eliminates shine without being noticeable.”

Another reviewer highlighted the subtle color-correcting benefits of the light pink tint: “It is finely milled and exceptional. It lasts all day and is FANTASTIC for setting.”

There’s something comforting about seeing a billionaire beauty mogul reach for the very same jar that resides on your bathroom shelf. Jenner could opt for any product, yet she chooses this classic. Consider this your permission slip to stop chasing every TikTok launch and stick with the makeup setting powder that truly delivers.

Get the Laura Mercier Translucent Loose Setting Powder for $43 on Amazon! Please note, prices are accurate as of publication but may change.

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